It seemed like a good idea at the time…

Behold…the FUTURE!

…or at least it was about 20 years ago.

I forgot about this until I came across it while trying to do some Spring cleaning. I popped it into an optical drive to see what was on it. It only works on tray loading players. You were out of luck with slot loading readers.

Anyway, it turned out that I burned a PDF sampler of my artwork onto the disk as a promotional piece of which this was the cover.

I was going to adhere my business card to the top of the CD-R, and the editor or art director would be so impressed by this miniaturized miracle of the digital age, that I would be buried with freelance assignments.

Not quite.

Most art directors and editors were never the most technically adept members of a creative department. Placing the disk properly into the tray of an optical drive probably threw them for a loop. Was it worth a call to the the guy in the I.T. department? These pricey mini-disks were deposited into a desk drawer to be forgotten or trashed altogether.

It seemed like a good idea at the time.

I produced this promotional piece the old fashioned way. I printed it, and did all right with it.